Father’s Day is only a mere 11 days away, so hop to it. Why? SpaWeek Gift Cards are on sale now for 15% off, and not only that, they have proof that Dad wants to get pampered:
• Men currently account for 31% of the spa-goer population.
• ISPA, the International Spa Association, has been tracking men as spa-goers for about nine years now, and the percentage of male spa-goers has remained steady at around 30%.
• The most common spa packages offered are those for men, with 45% of U.S. spas offering such a package. (ISPA 2010 U.S. Spa Industry Study)
• Men are frequently introduced to the benefits of spas by their wives, girlfriends or moms, and once they have that first spa experience – they are hooked!
• There are a handful of men-only spas in the U.S.
• The No. 1 treatment for men and women worldwide is the basic massage. (ISPA Global Consumer Study)
• The No. 1 reason to go to the spa worldwide for both men and women is to relieve/reduce stress and relax. (ISPA Global Consumer Study)
Things are changing in spas to draw in more and more men. New trends include:
• More Bachelor parties are being thrown at the spa – Best Man (EVER!)
• Special promotions encouraging women to bring in their spouses/boyfriends
• Men-only nights at the spa
• Signature services and products for men
• Warm, “earthy” colors in the spa
• Products with male scents as opposed to floral fragrances
• Offering more “athletic” type fitness classes
• Different colored robes for the sexes
• Hiring a mix of male/female employees and therapists
• Special instruction such as golf clinics and exercise consultations
So, spare him the cuff links and the tired tie….. send Dad for a stress-busting massage, a manly facial or shave, or maybe his very first MANi-pedi. SpaWeek Gift Cards are redeemable year-round, at over 3,500 spas nationwide (spa directory), and they never expire. They make for perfect last minute gifts too – you can print or email a Spa Week Gift Card instantly.
Purchase them for 15% off until the end of June here: Spa Gift Card.
Unless otherwise specified, a product review is based on a product sent by a representative of the company.
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The What are YOU Giving For Father’s Day? by Elke Von Freudenberg [ Beauty Blog ], unless otherwise expressly stated, is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 3.0 United States License.

