An easy way to gain extra time in the day is to blow dry hair faster, a little tip that Sam Villa, Education Artistic Director for Redken 5th Avenue and Founding Partner of the Sam Villa® brand, calls flash drying.
“When drying hair, a low speed directed from base to ends prevents hair from blowing all over and keeps the airflow concentrated on the hair. It also promotes high shine and a smooth finish…and the high temperature reduces moisture at a faster rate,” explains Villa.
The E-T.C. Light Professional Ionic Hair Dryer exclusively for Sam Villa features two speeds and two heat settings, especially for flash drying. It also has built in ceramic/tourmaline ion generation for maximum shine and frizz reduction – and don’t forget about the cool shot that locks in the finish. And, because it’s itty bitty (only 18cm long and less than a pound), it’s perfect for travel.
Retail Price: $229.00
Availability: samvilla.com
Unless otherwise specified, a product review is based on a product sent by a representative of the company.
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The Flash Dry by Elke Von Freudenberg [ Beauty Blog ], unless otherwise expressly stated, is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 3.0 United States License.
