WHO: Ouidad, renowned hair stylist, salon owner, global educator, curl expert, mother and industry icon, keeps curls looking modern, shiny and healthy all year long. The pioneer of the curl category since 1984, Ouidad is “all about the curl”, whether she’s cutting and styling clients at her Manhattan or LA Salons, training stylists across the country on her signature techniques, or formulating products that improve curly hair’s health and appearance.
Among Ouidad’s many accomplishments, she founded Curls for a Cure in 2004 to raise funds year round for the Breast Cancer Research Foundation. Curls for a Cure is a donation program on Ouidad.com that welcomes visitors to make a donation of their choosing toward Breast Cancer research. Taking her commitment a step further, Ouidad matches any amount donated, dollar for dollar, up to $50,000! Curls for a Cure has donated over $360,000 since its inception.
WHAT: In honor of Breast Cancer Awareness Month, Ouidad is taking Curls for a Cure to Facebook. For every new Facebook fan that “likes” the Ouidad Facebook page (http://www.facebook.com/
The BCRF mission is to achieve a cure for breast cancer in our lifetime by providing critical funding for innovative clinical and translational research at leading medical centers worldwide, and increasing public awareness about good breast health.
WHERE: ”Like” and Donate for a Cure today facebook.com/ouidad
WHEN: October 1st - 31st, 2011
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The “Like” A Cure by Elke Von Freudenberg [ Beauty Blog ], unless otherwise expressly stated, is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 3.0 United States License.