Get mild textured control with the new Redken For Men loose ends liquid pomade. Perfect for the casual, laidback guy with that longer, layered hairstyle. Redken For Men’s first ever liquid formula provides natural shine with the texture and hold of a pomade in a non-sticky easy-to-use product.
“Loose ends is a great product for men with a little length in their hair who want some definition but without weight. I like to think of a man with hair like Matthew McConaughey,” says Jenny Balding, Redken For Men Consultant. “It also works very well as an anti-frizz product on curly or wavy hair, and very importantly- it’s easy for my clients to apply themselves!”
Redken For Men loose ends liquid pomade has a slippery, aqueous nature that gives instant definition and shape. Where traditional pomades can be difficult to apply and hard to wash out, loose ends liquid pomade glides on to provide the same definition without the tacky formula, rinsing out easily and without residue.
The formula’s versatility means it can also be emulsified with other Redken For Men products for added hold or texture with the same great healthy finish.
Made for a man who’s particular and creative but also easy going, he can apply loose ends liquid pomade to his longer hair in the morning to look polished all day and then rough it up for night while maintaining the same control. Achieve flexible movement and natural shine with minimal effort with Redken For Men’s New loose ends liquid pomade.
Unless otherwise specified, a product review is based on a product sent by a representative of the company.
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The Loose Ends? by Elke Von Freudenberg [ Beauty Blog ], unless otherwise expressly stated, is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 3.0 United States License.