Part Spoon, Part Applicator


The newest makeup applicator? Think Swoon. Part Spoon, part applicator, Swoon reaches inside of every lip gloss tube to allow you to finally reach all of the gloss at the bottom of the tube. How genius is that?
Lipgloss fact: It's estimated that 20% of lip gloss (or $5 per tube) is unreachable by standard gloss applicators so Keisha Wright invented Swoon to say goodbye to lost gloss. Swoon ($12) is launching on and will be available in stores in Spring 2013.