BEAUTY DEAL Beauty on a Budget Pencils

Pencils used to be all the rage, remember? Line eyes, shadow over. Line lips, lipstick over. Now? Not so much. If you’re like me, you have a whole bunch of pencils hanging around with nothing to do. Or so you thought.

Pencils On A Budget


Budget Trick #1:

Got that red, burgundy, wine lip pencil there? Oh, you’re so lucky. This is one of my favorite tricks of all time. The trick? How you apply it…. Since most lip pencils are thin and hard, it’s hard to apply the pencil somewhere else. But you can fudge a bit. How? Apply to clean skin. And create your very own cheek stain. The key, is to apply when there’s no other makeup on.

Just take your clean a.m. face, and apply your sunscreen/moisturizer. Now apply a bit more to your cheeks. Take your lip pencil, color appropriate and color your cheeks. Blend with fingers into your skin. Now here’s the trick. If you wear foundation, apply a bit more than you think you need of the lip pencil, apply your foundation over. You want the color to be enough to peek through and create a ‘stained’ cheek. Don’t wear liquid foundation? Keep the color as is on cheeks, ad dust your mineral makeup or powder over. Viola. Perfect cheeks that lasts forever. Want to play? Dust a bit of shimmering highlight on the apple of the cheek. Beautiful at night.

Budget Trick #2:


Most doesn’t work eye pencils are because of staying power. It creases, or comes right off. Trick: Apply to eyelids as a shadow colored base. Then take a touch of moisturizer on your finger and blend it on your eyelid. Apply your shadow on top. You can get creative by applying a brown, blue or black pencil on lids and going on top with another color like a shimmering navy blue or forest green over black pencil, gold over gray pencil, copper over brown pencil. You get the idea. Endless colors to create and play with.

BEAUTY DEAL: Beauty on a Budget Blush

Blush is a fairly easy product to use. Just smile, brush on and go. But the #1 culprit of a bad blush? The color. Too dark, too muddy, too sparkly, too blue…. You end up looking more like a china doll than a J. Low replica. But don’t toss. Make it work.

Our Beauty on a Budget today deals with blush. So grab all your colors that don’t cut it and create your very own mixer basket. What’s a mixer basket? It holds all the shadow (more on that later) and blush colors that don’t work for you and let’s you create something else.

Blush on a Budget

So here are all your colors that are just bleh. Not quite. But don’t worry.

Budget Trick #1:

Throw in your basket Mixer Tool #1. Your fav clear lip gloss and/or lip balm. Now you just created a whole tool box of lip colors. That too pink blush? That too muddy brown bronzer? Just might work as a lip color. Easiest way is to swatch on your lips with a q-tip or your finger tip. Like? Cool. Now add your lip balm over to keep the color the same, or your lip gloss to darken slightly and create a nighttime look.

Budget Trick #2:

Love to get creative? Toss in your highlighter in your mixer basket. Can be liquid, a stick, or shadow. Stick highlighters are the best as you have more control over how much goes on. Have a blush color that doesn’t look right regardless what you do? Apply it dry first to lips, then touch your highlighter to the bottom lip. Then press lips together. Apply balm/gloss over. Viola. A nighttime look.

Budget Trick #3:

Have a blush that’s too light? Take your light brown eye brow or eye pencil. Lightly sketch over your lips, top and bottom, but don’t line your lips. Then apply your blusher color over. Apply balm/gloss over. Instant darker lip color…

Budget Trick #4:

Color goes on too light or just doesn’t last on you? Spritz your blush brush with a little bit of water (mist is the key here, not drench) and sweep over your blush. Apply. Let dry. Your blush will last for hours… but note, the color will go on slightly darker.

To stay creative, keep your clear lip gloss/balm, brown eye pencil and highlighter in your blush basket. Ready to create a new color at a moment’s notice.

BEAUTY DEAL: Beauty on a Budget Mascara

The first in a series of beauty budget blasting tips… or as I call it, how to make do with what you already own. Cause as my dad always said, a penny saved is a penny earned, and if you’re like me, you’ve got tons of beauty stuff just sitting there, gathering dust. I call this, the wanna be’s. The could have worked, could have been a contender beauty item that just didn’t cut it.

So what do you do? Throw it away? Gasp! Nope, can’t do that. It would be like throwing away my right arm! I can’t! I won’t! Don’t MAKE me! “But Elke, it’s just sitting there. Taking up valuable beauty counter real estate!” you say… I hear you. So join me. I’m on a mission to make it work. When there’s a will? There’s a way!

So to start off, if you’re like me, you have a gazillion mascaras piling up that just didn’t make the cut. Too thick, too clumpy, too wet, not long enough, thick enough lashes… don’t fear. We’ll get that mascara working in no time.

Mascara On A Budget

Go through all your mascara’s, and toss into a basket of the ones that don’t quite work. You know which ones do. They’re the ones you wear everyday, or for that special night out. The one(s) you grab, tried and true every time. But here? The basket is for the wanna be’s. And it doesn’t matter what brand it is.

Budget Trick #1:

Do my fav trick of all time. Take any two mascara’s and apply 1 coat of each to your lashes. I’ll betcha you’ll find a great lash look that way. Find two that rock? Rubber band them together so you know which ones they are. See? Two mascara’s that now work.

Budget Trick #2:

Have a wet, more liquid type of mascara? Use as a liquid eyeliner. Take your fav eye liner or short angle brush, and pick up from the wand itself. Then draw on for a 40′s look, or smudge with a dry q-tip for a edgier look. Best part is that it’s easier to apply than liquid liner, is darker than most liners and stays on all day. Won’t budget.

Budget Trick #3:

Have a light colored mascara that doesn’t color, cover or do much? Spritz lightly the mascara wand with water and lightly blot with a kleenex. Then lightly swipe through your brows. Note: this tends to work better on darker brows, as in if you have blonde brows? don’t attempt with a black mascara, no matter how sheer it looks…

Budget Trick #4:

Use as an eye shadow base. I can hear you gasping right now… but it works especially if you’re doing a dark smoky eye. Take a flat eye shadow brush and dampen. Brush over the wand and lightly brush over your eyelid. Let dry. Now apply your dark shadow on top. You’ll find that the shadow sticks and lasts longer. Even better? As the night wears on, when your shadow does too, the darkness of the mascara underneath keeps the look going strong.

Fred Segal Beauty Blog + Online Store

Fred Segal is pretty much known as the place to see and be seen on celebrity shop circuit in Los Angeles, and this year marks their 30th Anniversary. And we get to celebrate too with a number of promotions and events, including a 30% off for 30 hours event on November 30th.

Not in Los Angeles? They also launched a brand new website and blog so you can shop their great items online as well.

Check out their store highlights:

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  • New boutiques Mens and StylObjects to go with Apothia Beauty and Lifesize Kids
  • New Hot Box design for each boutique highlighting the hottest new brands
  • A NEW way to shop by seasonal collections – WINDOW SHOP. Highlighting products that are appropriate for the season
  • Apothia Los Angeles page highlighting our Apothia products and fragrances
  • New Blog with the latest topics on fashion, fragrance, and what’s hip, happening and crazy fantastic
  • It’s never been easier to sign up for our mailers – customized so you only receive mailers from the boutiques you want.
  • Color swatches – that show swatches and changes the product to match the swatch -

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