About Elke Von Freudenberg

Born in Munich, Germany, Elke came to the US when she was just 6 months old. As a little girl, she was known for ripping apart her mom’s fashion magazines, being fascinated with the faces in her Vogue and Bazaar magazines. Trying to paint her face one day with watercolor at the age of 5, led her mom to believe that beauty just might be in her future.

Elke got her Esthetician’s license in Los Angeles the same month she graduated high school, starting as a photography makeup artist, which she did over 25 years. Elke’s keen eye for detail, color and composition brought her to NYC, to do editorial photo shoots and fashion shows for NY Fashion Week for Diane Von Furstenberg, Calvin Klein, Dolce & Gabana and many others, during the supermodel thin eyebrow era, working with supermodels like Kate Moss, Nicki Taylor, Veronica Webb. 

When the supermodel era died, she continued working on brows, but this time, helping models and celebrities to grow them back as a top Eyebrow Specialist. Working in salons in NYC, she soon opened her very own Signature Brow Salon in FlatIron, praised by beauty editors of , New Beauty, Bride, New York Magazine and many others.

While working with clients helping them to grow back their brows from either chemo, scars and disfigurements, her first product was her infamous Brow Scrub. That grew into her Signature Brow Collection that is now sold online as well as in top beauty salons across the country.